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If DirecTV links up with News Corporation, it wouldĪlso save costs by combining Sky Global's Latin American operations with DirecTV. However, some observers say this could run into problems because the technology behind their set top boxes are different. The combined company would save on programming costs as well as lower subscriber acquisition costs. If I can remember correctly Sky News did want to launch in the US this summer, however, someone at FOX thought this would be a bad move (I cant remember the reason, I ll try and find a link) and then Sky dropped the plans. The combination of EchoStar and Hughes would create a company with 16 million subscribers and a rival to AT&T Broadband, one of the largest cable operators in the US. Currently no, it isnt broadcast in the US. There are clear advantages to both deals. It never pays to be too negative in looking at the stock, because Murdoch is rightly regarded as a genius in the sector," Andrew Sekely, director of equity trading at Intersuisse in Sydney told the BBC's World Business Report. "We have seen over many years that Murdoch can pull amazing rabbits out of his hat. If Rupert Murdoch succeeded in combining this with the foreign satellite assets of DirecTV, he would control a broadcasting giant worth nearly $50bn.Īnalysts say the Echostar bid by no mean spells an end to the battle. Taking control of DirecTV would complete the global jigsaw. The media giant has satellite broadcasting companies in Europe, across Asia, in Latin America, Japan and Australia. Bush's administration, a report in the Wall Street Journal suggests.Ī successful Echostar bid would be a huge blow for Rupert Murdoch. It now believes it stands a better chance from President George W.

It feared the deal would not stand up to regulator scrutiny. In July this year, Echostar backed down from its bid to take over DirecTV. The world's biggest car maker General Motors, is eager to unload its Hughes Electronics subsidiary, of which DirecTV is a major part, to focus on its core vehicle business. Many analysts had believed that News Corporation had all but emerged the victor of the battle to take control of DirecTV.

Shares in News Corporation fell on the news of the Echostar bid. The News Corporation bid is thought to value the merged company at $70bn. If the Echostar bid was successful, it would deal a blow to News Corporation's ambitions to access the US market and become a global broadcasting giant. Hughes Electronics - the owner of DirecTV - has yet to make a response to the bid. The $30.4bn offer values DirecTV at about 18% more than their current share price. American satellite television company Echostar has made a bid for DirecTV, the television rival Rupert Murdoch wants to buy.